Ask which action camera to buy and you will get a brand answer rather than a reasoned one. In practice both companies make cameras that stabilise brilliantly, survive abuse and shoot sharp 4K. The choice comes down to four practical differences.
Both brands, cheapest first
GoPro HERO Action Camerafrom £169.99
DJI Osmo Action 4 - Standard Combofrom £209.00
DJI Osmo Action 5 Pro Standardfrom £305.00
Go Pro HERO13 Power Bundlefrom £364.99
DJI Osmo Action 6 Standard Combofrom £379.00
GoPro Mission 1from £429.99
Live prices, reordered automatically as the feeds update.
1. Mounting
GoPro’s two-prong fitting is the industry standard, and after two decades the range of clamps, harnesses, poles, suction mounts and housings — new and second-hand — is enormous. DJI cameras use adapters to fit the same system, so you are not locked out, and DJI adds a magnetic quick-release that is genuinely faster in gloves or cold weather.
Verdict: GoPro for choice, DJI for speed of use.
2. Waterproofing
Most GoPros manage 10m without a housing. DJI has pushed further — 18m on the Osmo Action 4 and 20m on the Action 5 Pro. If you swim, snorkel or kayak, that difference is worth real money.
Verdict: DJI.
3. Colour and image
GoPro footage tends to come out punchy and saturated, ready to post with no work. DJI files are typically flatter and more neutral, which is better if you grade footage and less immediately impressive if you do not. Neither is wrong; it is a workflow preference.
At the top end, GoPro’s 1-inch sensor models like the Mission 1 lead on low light, while DJI’s Osmo Action 6 counters with a variable aperture and a square sensor you can crop any shape from.
Verdict: a tie that depends on whether you edit.
4. Price
DJI is generally cheaper at equivalent specifications, and its older models discount hard while remaining excellent. GoPro holds value better second-hand, which offsets some of the gap if you upgrade often.
Verdict: DJI to buy, GoPro to sell.
So which should you buy?
- Buy GoPro if you want the widest accessory range, swappable lenses, punchy footage straight out of camera, or the best low-light performance available.
- Buy DJI if you spend time in water, want magnetic mounts, prefer to grade your footage, or simply want the most camera for your money.
For specific models, start with the HERO13 Black review and the Osmo Action 5 Pro review, or see our full best action cameras guide.